FishCode: The platform that will help you make the most of Fish Week
As the 20th edition of Fish Week approaches in 2023, an annual event that unites public and private sector efforts to boost sales across the entire fish supply chain, FishCode plays a fundamental role in enhancing this event and contributing to a more conscious and diversified approach to choosing fish. The objective of this collaborative campaign is to stimulate the consumption of fish and seafood, involving restaurants, retailers, producers, and fishmongers, forming an incentive network that has already recorded increases of up to 30% in fish consumption in Brazil in previous editions.
In this context, FishCode offers valuable technology that helps consumers make informed and sustainable choices when buying fish. Some of the ways FishCode contributes are:
Increased Species Diversity: With over 4,000 species of fish and seafood available in oceans and rivers, FishCode encourages consumers to explore beyond the most well-known commercial species, such as Tuna, Salmon, Sea Bass, and Tilapia. Diversifying consumption not only expands the menu but also alleviates pressure on popular species and helps protect marine biodiversity.
Reliable Information: FishCode offers expert reviews and tips, ensuring that consumers can make informed decisions about which species to choose for each type of preparation. This helps eliminate doubts when purchasing and ensures that the chosen fish is the best option for the planned dish.
Fish Market Near Me: FishCode's new feature is a search engine that provides information on the best fish markets in the city, including the species sold, address, delivery options, and unique aspects of each fish market.
Sustainability and Responsibility: With advancing technology in traceability and aquaculture, FishCode encourages sustainable fish consumption. This not only ensures more predictable supply but also reduces pressure on wild fish populations.
FishCode believes that every consumer choice has an impact, and this awareness is fundamental for the sustainability of the fishing industry. By promoting consumption diversification, offering reliable information, and highlighting the importance of aquaculture, FishCode becomes an essential ally for consumers and the industry.
With the 20th Fish Week approaching, remember that your choices can be transformative. FishCode is here to guide you on your journey, making the act of choosing fish an informed, conscious, and delicious experience. Join us and discover new species, savor unique flavors, and contribute to a more sustainable future for everyone.
